This site is part of the Informa Connect Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

SuperReturn US West
September 15 - 17, 2025
Hilton Los Angeles Universal City

Pierina Merino
Founder & CEO at Flickplay
Panelist

Profile

Pierina Merino is a 2x founder with over a decade of experience at the intersection of design, technology. She began her career in architecture under the legendary Frank Gehry, and led strategy for luxury retail brands that redefined digital storytelling. Pierina launched the first 3D-printed product line carried by national luxury retailers like Nordstrom, pioneering new models of design-led commerce.

Today, as the founder and CEO of Flickplay, she’s building the first platform that turns characters into the rails of next-generation entertainment. Flickplay is a multi-IP ecosystem where fans collect, play, and engage with digital characters across real-world, online, and social environments — seamlessly blending commerce, community, and culture. Backed by Lightspeed, Muse Capital, Disney, Warner Bros, Bandai Namco, and Abstract VC, Flickplay is redefining how global IPs connect with fans everywhere.

Agenda Sessions

  • Investing in immersion: VR, AI, and the future of entertainment

    2:50pm