Targeting the affluent

The Market Research Industry Online recently stated that companies have come together in order to more accurately target the affluent. ChadwickMartinBailey has partnered with AgencySacks to provide information on how to target this specific audience. Together they will release four quarterly reports on the affluent customer segment.

AgencySacks Partner Andrew Sacks stated:
"We brought together a combination of researchers, practitioners, and thought leaders for the explicit purpose of making this a holistically-conceived business, much more than a traditional research product. The contributions and analyses of the group elevate the research to practical information that can and will affect a company's bottom-line."

Read more here.