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TMRE @ Home
April 22-April 24, 2025

Virtual
Agenda in Eastern Time

Christina Nathanson
Director, Market Research at Quest Diagnostics
Speaker

Profile

Christina (a.k.a. Tina) believes that “the things you see out of the corner of your eyes are the things that are most important,” words her late Uncle Hank Virgona would tell her each time they spoke. She is a change agent and co-inspirer for insights, known for turning dirt into diamonds. Tina brings a unique and valuable perspective from experience on both the client and agency sides of market research: Quest Diagnostics, AIG, Mastercard, IPSOS, GE, Duracell, and KANTAR. She’s a quick study and life-long learner who adapts to new industries, technologies (she named her team’s AI, “George”), and mixed methods. She holds an MBA in Marketing from Sacred Heart University and BA in Economics from SUNY Stony Brook.

Agenda Sessions

  • From Insights to Impact: Forging Market Research with Business Strategy

    11:05am