Sioned Winfield

Senior Director of Global Insights & Marketing Capabilities at PepsiCo

Speaker

Accomplished and passionate brand marketer and insights professional with over 20 years of experience in developing and implementing growth strategies on some of the world's biggest food and drink brands. 

Over the last 10 years with PepsiCo Sioned has had the opportunity to deliver disruptive brand strategies on brands like Quaker and Tropicana in Europe and more recently leading the Digitalization ambitions of our insights function to put consumer centricity at the heart of decision-making via democratized knowledge and always on consumer insights.

Prior to PepsiCo, Sioned held roles with Kellogg’s and UK household brands Hovis and McVities.