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Billund Denmark

Unleashing innovation potential with creative, serious play

Posted by on 06 August 2014
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FEI Alumni Per Kristiansen is one of the creators of the LEGO'SERIOUS PLAY' method. He has helped to spread it throughout the world and has helped to lead many companies to new successes.

His new book, Building a Better Business Using the LEGO' SERIOUS PLAY' Method, delivers a creative approach to enhancing innovation and improving business performance, with the focus on unleashing play. Written by the two original Master Trainers for LEGO SERIOUS PLAY (LSP), the book outlines how LSP can develop teams, people, relationships and business.

Based on the merging of play with organizational development, systems thinking and strategy development, LSP can foster improved meetings, faster innovation processes, team growth, and better communication.

The belief that everyone intends to "do good" and has the potential to do it is at the heart of LSP. The method nurtures the idea that everyone in an organization can contribute to discussions and outcomes.

Building with LEGO bricks is a type of creative play that triggers a different kind of thought process, unleashing imagination and potential that is frequently untapped by the logical mind. The book explains this hands-on, minds-on approach, and discusses the theory as well as the practical implementation of LSP.

Topics include:

  • Observation of internal and external interaction dynamics
  • Fostering a free and honest exchange of opinions
  • Suspending hierarchy for better, more effective communication
  • Facilitating change by encouraging exploration

The LEGO SERIOUS PLAY method is employed by start-ups and multinational corporations alike to maximize synergy among teams and throughout organizations.

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