PAR Retail empowers convenience and fuel retailers to drive business outcomes through purpose-built technology. Delivering best-in-class solutions that include loyalty, payments, digital customer experiences, tobacco and CPG funding, program management, and more, PAR Retail increases visits, gallons, and basket size. We focus on gaining share of wallet and customer lifetime value through our Wallet Steering methodology, which enables retailers to programmatically deliver personalized offers based on purchase behavior across all retail verticals.

The PAR Retail team is committed to continuous improvement and supports customers with a dedicated team of expert strategists. In fact, PAR Retail is the only supplier in the industry to contractually guarantee 50% more program members and 50% more program transactions.