March 2 - 4, 2027 |Austin Marriott Downtown, Austin, TX

The ONLY Conference Dedicated to Convenience Category Managers

Experience focused education, one-on-one meetings, and deep industry connections designed to strengthen your category strategies and expand your professional impact.

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Get a Glimpse of CRU

Explore everything Convenience Retailing University has to offer you and your business. With a dynamic agenda and top-notch speakers, this event promises not to disappoint.

Image of an innovation forum session from the 2024 CRU conference.

Agenda

In just three days, Convenience Retailing University (CRU) delivers years' worth of exclusive insights. This event is packed with expert sessions, cutting-edge strategies, and the latest industry research.

Image of attendees from 2024 CRU conference shaking hands.

Attendees

Our attendees come from varied backgrounds in the convenience store industry. At CRU, reconnect with old friends and build new business partnerships.

Image of two speakers on the general session stage at the 2024 CRU conference.

Speakers

A roster of top industry experts will join us, sharing their valuable insights and knowledge on the latest trends and challenges in convenience retail.

Experience Convenience Retailing University

From inspiring speakers to unforgettable moments, take a look back at the energy and innovation of Convenience Retailing University 2026.

2025 CRU Attendee

I really enjoyed the conference. There was a lot of great content, informative and fun activities, and a ton of opportunity to network!