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Finovate

Facing up to the "new normal"

Posted by on 26 March 2021
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It’s hard to believe it’s only been one year since FinovateEurope 2020 wrapped. What a year it’s been! Looking back on the 2020 demo and speaker videos feels notable precisely because of how “normal” they all look. So much of the past year has been spent dealing with specific challenges and simply trying to weather the storm. It almost seems bizarre to see innovations that don’t specifically address COVID-related problems. But that’s exactly what we have to start doing again.

As we inch towards a gradual re-opening process and, with any luck, a new, more sustainable status quo, it’s vital that we don’t forget one of the biggest lessons of 2020: to prepare for the future, we have to look beyond the problems we can already see.

Fintech is an industry that rewards those who see problems before they arise, and there are no shortage of opportunities waiting just around the corner. Now is the time to look upstream and maybe even dust off projects you shelved a year ago. Put simply, it’s time to stop playing defense all the time and approach fintech with optimism again.

The writing is on the wall – we are going to return to “normal” again. Now it’s up to all of us to imagine how good “normal” can be.

Download the FinovateEurope eMagazine to:

  • Read the latest thought leadership on returning the a "new normal"
  • Watch key sessions from FinovateEurope 2021 and find out who won Best of Show
  • Access exclusive insight from Headline Sponsor, Accusoft, on the top 5 trends to look out for this year
  • Listen in on the latest Finovate Podcast episodes, with industry experts and previous Finovate alumni

Download now >>

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