Universal City
Hacking H(app)inesss by John Havens
Editor's Note: This post
is written by Annie Pettit, PhD, the Chief Research Officer at Peanut Labs,
a company specializing in self-serve panel sample.
is written by Annie Pettit, PhD, the Chief Research Officer at Peanut Labs,
a company specializing in self-serve panel sample.
OPENING MORNING
KEYNOTE
Hacking H(app)iness ' How to Give Big Data a Direction
KEYNOTE
Hacking H(app)iness ' How to Give Big Data a Direction
John Havens, Founder, THE H(APP)ATHON PROJECT,
Author, HACKING H(APP)INESS- WHY YOUR PERSONAL DATA COUNTS AND HOW
TRACKING IT CAN CHANGE THE WORLD
Author, HACKING H(APP)INESS- WHY YOUR PERSONAL DATA COUNTS AND HOW
TRACKING IT CAN CHANGE THE WORLD
- What are YOU worth? What are WE worth? Money? Home life,
family - I think therefore I am' I sync therefore I am ' our identity
is our data - It's more than being on facebook. Lots of people are on
facebook via photos and references even though they have never touched
facebook. - Lots of things happen without seeing them ' sound waves,
stress ' but can be quantified regardless ' facial recognition technology, MRIs - You can wear a device that measures your health or diet or
fitness. Allows you to collect a lot of data without deciding exactly what you
want to measure. - what is a data broker? [i have no idea]
- privacy should be considered as control, privacy is
personal. do i have the right to see copies of data collected on me - the property that you collected, the data that you gathered,
that's ME. - get people to trust your use of their data and they will
share more with you - people who are happier need less medication
- hedonic happiness goes up and down as good and bad things
happen; unomonic happiness is intrinsic well-being such as altruism which makes
you feel like you have purpose - you can be choiceful about what you allow into your brain '
you CAN turn off the 11 pm news, tell yourself 3 three you are happy about - 'Do you want to go consume a movie'? 'Do you want to
consume a barbie doll'? This is not how people communicate with each
other - Would you wear every wearable device if someone gave you $20
000? Only if you trust them [yeah, not happening for me!] - People think the word consumer is impersonal, commoditized,
transactional, negative. Why do we keep on using this word? - Consumers WANT to be called guest, shopper, friend, client,
valued, customer, person, partner, patron - Stop calling them consumers. the paradigm won't change. the
relationship won't change. [I've switched. I call people people now.] - What are you worth? Not money.