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Southern California Middle-Market Multifamily
September 18-19, 2025
Marriott Marquis San Diego MarinaSan Diego, CA

Xavier Rodriguez
CEO at ADU Geeks
Speaker

Profile

At ADU Geeks, I’m leading our transition from a design-focused firm into a technology-driven development platform—one built to modernize how homes get planned, permitted, and built. We’ve delivered over 500 ADU projects and scoped more than 2,500 units across San Diego and beyond, making us one of the most experienced ADU firms in the region. That experience is now the foundation for something bigger.

We’re designing systems that remove the friction from residential development—from feasibility to final inspection. By embedding automation, AI, and data into each step of the process, we’re transforming fragmented workflows into a single, intelligent pipeline. Zoning, cost modeling, design, permitting, and contractor handoff are all integrated to reduce delays, improve accuracy, and support better decisions at every milestone.

Our platform leverages real project data to anticipate issues before they arise—whether through predictive plan checks, milestone-based QA triggers, or live dashboards tracking permit progress and financial performance. These tools are already helping cut review cycles and change orders by as much as 40%, saving time and money while improving outcomes for homeowners and builders alike.

This isn’t just about ADUs—it’s about reshaping how we build homes in urban infill environments. We believe housing development should be more accessible, more predictable, and far less frustrating. That’s the system we’re building. And we’re just getting started.