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SFR Industry Awards
December 6, 2026
Fairmont Scottsdale PrincessScottsdale, AZ

Erica LaCentra
Chief Marketing Officer at RCN Capital
Speaker

Profile

Erica LaCentra, Chief Marketing Officer at RCN Capital, brings over a decade of experience in private lending marketing and strategic brand development. Since joining the company in 2013, Erica played a pivotal role in transforming RCN Capital into a nationally recognized private lender, leading a comprehensive rebrand that fueled nationwide expansion. Her leadership has been instrumental in driving the company’s growth, while significantly expanding its customer base and market presence. Erica serves on the REI INK Editorial Board, contributing her insights to one of the industry’s leading publications and is also an Advisory Board member of the Mortgage Women’s Leadership Council.