Jake Grocholski

Head of Analytics & Measurement at Fetch

Speaker

With over 15 years of experience shaping how CPG brands understand performance and growth. At Fetch, Jake helps brands connect immediate campaign results with long-term consumer value to understand the true incremental behavior driven by Fetch activations. Jake also led the research for Breakout Brands, a 2022 book focused on demystifying the drivers of CPG brand growth.