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Media Insights & Engagement Conference
January 27-29, 2026
Loews Coral GablesMiami, FL

Jason Harvey
Executive Vice President & General Manager at BET+
Speaker

Profile

Jason Harvey has been a marketing leader for over 20 years leading the marketing strategy for companies like Land Rover, Google, Microsoft and eBay. As a multidisciplinary marketing leader for more than 20 years, Jason Harvey has led strategy for Land Rover, Google, Microsoft, and eBay. His success at building brands, fluency in marketing analytics and passion for entertainment has most recently been leveraged to launch BET+, a multi-platform streaming service owned by Paramount. BET+ delivers authentic Black storytelling to US customers on connected TV, mobile apps and web. Since its launch in 2019, BET+ has grown faster than the premium SVOD average to become the #1 Black SVOD service. Jason earned his MBA from the Anderson School at UCLA and a Bachelor of Science degree in Business at USC.