Karen Montecuollo

SVP, Brand & Content Insights at A+E Networks

Speaker

Karen Montecuollo is Senior Vice President of Brand & Content Insights at A+E Global Media, where she leads consumer, digital, and cultural insights across A&E, Lifetime, and HISTORY. With 15 years of experience in entertainment and marketing, she partners closely with creative, brand, and content strategy teams to uncover audience truths that drive development, positioning, and growth across linear, streaming, and emerging formats. Karen is known for blending rigorous research with innovative approaches— including the practical application of AI—to help insights teams work smarter, move faster, and better serve real business needs. Previously she held senior research roles at J. Walter Thompson, leading global consumer intelligence for brands such as Rolex, Coca-Cola, Walmart, and Johnson & Johnson, and has taught insights and strategy at Columbia University.