Marco Noto

Vice President of Audience Insights & Analytics at NBC News

Speaker

Marco Noto is the Vice President of Audience Insights & Analytics at NBC News, where he leads research and analytics across television, digital, and streaming platforms to advance understanding of audience behavior, motivations, and trends. An experienced statistician, researcher, and analyst, Marco is recognized for translating complex data into clear, actionable strategies and decision-ready narratives that inform senior leadership. Prior to NBC News, he held senior analytics roles at CNBC and OMD USA, where he led digital and marketing analytics for global brands including Visa, PepsiCo, Showtime, and Time Warner Cable. His work emphasizes methodological rigor, practical relevance, and the effective communication of insights, with a focus on replacing overly complex research outputs with concise, executive-level analysis. Marco holds a Master of Applied Statistics from Penn State University, a Bachelor of Science in Marketing and Information Systems from NYU’s Stern School of Business, and a Certificate in Machine Learning from Columbia Engineering.