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Media Insights & Engagement Conference
February 3-5, 2025
The Scott Resort & SpaScottsdale, AZ

Mark Hoebich
EVP, Head of Film & TV at Luminate
Speaker

Profile

Mark is the EVP of Luminate & Head of Film & TV. Luminate is the preeminent entertainment data and insights company, unlocking the most essential information across the music, film, and television industries.

An entertainment and technology entrepreneur, Mark founded TVtracker.com, a leading research & data solution for the entertainment industry. The company was acquired by Reed Business Information.

Mark’s entrepreneurial ventures and technological insights have been covered by Fast Company, the New York Times, USA Today, Variety and Forbes, among others. His speaking engagements include SXSW, MIT Media Lab, Harvard Alumni Network, industry podcasts and more. He earned his bachelor's degree in History from the University of California, Los Angeles (UCLA) and attended graduate school at NYU.

Beyond entertainment, Mark is well versed in ostrich ranching as he grew up on the largest of its kind on the west coast of the United States, Silver Oaks Ostrich Ranch.

Agenda Sessions

  • Panel: Beyond Walled Gardens - The New Measurement Frontier

    2:25pm
  • Breakfast & Brainstorm: Navigating Series Cancellation Rates

    8:40am