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Media Insights & Engagement Conference
January 27-29, 2026
Loews Coral GablesMiami, FL
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Mike Lucero
Global Head of Product Management for Gaming at Samsung Electronics America
Speaker

Profile

Mike Lucero is the Head of Product for Gaming at Samsung, leading development and delivery of innovative gaming experiences enjoyed by millions globally. Since joining Samsung, Lucero conceived and delivered the Samsung Gaming Hub, which allows millions of gamers to enjoy world-class gaming-streaming services like Xbox, Nvidia GeForce Now, Luna and many more on their Samsung Smart TVs, monitors, and devices. A proven leader in building products and creating value around major gaming trends, including game streaming, live streaming, and esports, Lucero played an integral role in building an ecosystem for global expansion through ad monetization on Twitch.TV and is a founding member of the Xbox Live team.

Agenda Sessions

  • OPENING KEYNOTE PANEL: The New Rules of Cross-Platform & Global Storytelling

    , 9:15am
    View Session

At this event

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Domenic DiMeglio
Chief Marketing Officer & Chief Data Officer, Paramount Streaming
Paramount

See Mike at Media Insights & Engagement Conference