Susan Roberts

Senior Director, Preschool Content & Consumer Products Research at Nickelodeon

Speaker

Sue Lape Roberts is a seasoned expert in consumer insights with over two decades of experience in the media and entertainment industry. Her career journey has taken her through key roles at NBCUniversal and Viacom / Paramount Global where she has led significant research initiatives to influence TV series including The Real Housewives, Project Runway, and Suits. Sue is currently on the content and consumer insights team at Nickelodeon where she conducts in-depth research on family and kid audiences with a focus on franchises and preschool content (including her own kids’ favorite shows).

Ms. Roberts has a BA in Communications from Rutgers and completed her Master’s degree at The Annenberg School for Communication at The University of Pennsylvania.