Theresa Pepe

Vice President, Ad Sales Research, Entertainment Studios at Allen Media Group

Speaker

Theresa Pepe is an accomplished and influential media research executive with a distinguished career driving revenue growth through actionable insights and strategic storytelling. Currently serving as Vice President of Ad Sales Research at Allen Media Group, she is instrumental in building a viable syndication business and developing alternative measurement protocols with Video Amp.

Throughout her career, Theresa has held senior leadership roles at major media powerhouses, including Warner Brothers Discovery, Viacom, and Turner Broadcasting System. Her expertise spans the media landscape—from linear and digital to streaming and syndication.

Theresa is a recognized leader in the industry, contributing as a Co-Chair and Advisory Board Member for the Media Insights & Engagement Conference and serving as a mentor for She Runs It. She holds both a Master of Business Science and a Bachelor of Science from the City University of New York at Brooklyn College.