Tracey Chen

Executive Director, Global Corporate Strategy Insights at Warner Bros. Discovery

Speaker

Tracey Chen is an accomplished media and entertainment executive at Warner Bros. Discovery, with over a decade of experience leading strategy, insights, and forecasting to support business growth. As an avid fan of movies and TV shows, Tracey leverages her expertise to analyze content consumption patterns and understand audience mindsets, while identifying emerging opportunities across generations, cultures, and technological trends. Her previous roles in franchise forecasting have refined her skills in predictive modeling, demand planning, and revenue optimization. With dual master’s degrees in Mathematics and Applied Statistics, Tracey brings deep analytical rigor and a passion for translating complex data into actionable strategies that drive growth and innovation in the rapidly evolving entertainment landscape. Based in Los Angeles, she enjoys traveling, hiking, and watching tennis in her free time.