Tracey ChenExecutive Director, Corporate Research, Data & Insights at Warner Bros. Discovery
Profile
Tracey Chen is a consumer and landscape insights leader from Warner Bros. Discovery. Tracey has a decade of successful experience in delivering actionable insights from analytics and research, to continuously evolve corporate strategy and drive business growth. As an avid fan of movies and TV shows, she enjoys using her skills to explore content consumption and viewer mindsets, as well as studying emerging opportunities across generations, culture, and technology. Previously she worked at Warner Home Entertainment Group, where she managed sales forecasting on DVD/Blu-ray releases from Warner Bros. TV, HBO, and partner brands.
Her educational background includes a MS in Mathematics and a Master’s in Applied Statistics from Louisiana State University. She also holds a Bachelor’s in Applied Mathematics from Fudan University in Shanghai.
She currently lives in Los Angeles with her husband and two beautiful cats. In her free time, Tracey likes to travel, hike, and watch tennis.
Agenda Sessions
TV’s Competition: It’s Not Who You Think
, 12:15pmView Session