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Medicaid Drug Rebate Program (MDRP) Summit 2026
October 5-7, 2026
Delivered as a Hybrid EventFairmont Chicago Millennium Park, Chicago, IL

Peter Avalos
Vice President, Market Access & Pricing at Geron Corp
Speaker

Profile

Peter Avalos is a healthcare executive with over 30 years of industry experience that includes over 15 years of leadership experience in market access, pricing, and reimbursement strategy. Currently serving as VP of Market Access & Pricing at Geron Corporation since 2022, driving payer strategies, distribution frameworks, and patient affordability solutions for a first-in-class product launch. Previous company experiences include Daiichi Sankyo Inc, Walgreens Boots Alliance, Inc., Dendreon Pharmaceuticals LLC and Johnson & Johnson. Mr. Avalos holds multiple degrees from the University of Michigan Exec Degree (Business Dev.) , Seton Hall University, including a B.S. in Business Administration, an M.S. in International Business and an M.B.A

Agenda Sessions

  • GTN Dynamics: Government, Distribution, and Commercial Channels

    9:30am