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Saudi Event Show

Exhibition & Seminars: 17 - 18 September 2025 | The Arena, Riyadh, KSA
Awards: 18 September 2025 | JW Marriott Hotel, Riyadh, KSA

Ala Al Khairalla
Head of Operations - KSA at THA Staffing
Speaker

Profile

As Head of Operations for THA KSA, Ala plays a critical role in leading the strategic planning, recruitment, and deployment of staff for some of the most high-profile events in the Kingdom. With extensive knowledge of the local staffing landscape, she ensures that every event is executed seamlessly, overseeing end-to-end operations across multiple sectors, including sports, entertainment, and government-led initiatives.

Ala has been instrumental in shaping THA’s staffing strategies, particularly in Megaevent sand government Forums, where she oversees the development of training programs and talent cultivation initiatives in line with Saudi Vision 2030. Her leadership extends beyond logistics and deployment, she actively works to upskill the local workforce, implement structured training regimens, and enhance the overall quality of event operations, ensuring that every project meets both international standards and the evolving needs of the Saudi market.

Her portfolio includes key events such as Noor Riyadh, MDL Beast Soundstorm, LIV Golf, PIF Ladies Series, Aramco Team Series, FII and the Red Sea Film Festival. With a strong passion for fostering team development and operational excellence, Ala continues to drive THA’s mission of delivering world-class staffing solutions that elevate the Kingdom’s event industry.

Agenda Sessions

  • The Future of Freelance: How to Build Strong, Scalable Project Teams

    12:30