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Saudi Event Show

Exhibition & Seminars: 17 - 18 September 2025 | The Arena, Riyadh, KSA
Awards: 18 September 2025 | JW Marriott Hotel, Riyadh, KSA

Dr. James Morgan
Principal Consultant at James Morgan Associates
Judge

Profile

Dr. James Morgan has been consistently voted as one of the world’s 100 Most Influential People in the Event Industry. He is an international speaker covering topics on experience design, attendee behaviour and event technology. James is also an international event industry awards judge. He has had over 30 years of experience in event design, events marketing and management. He was the Dean of the International Tourism and Hospitality College in Riyadh, Saudi Arabia. He created the world’s first MA Event Design degree for the University of Westminster in London. He has a PhD in Tourism Development. He is also the founder of the Riyadh-based Performance Arts Collective, a talent development community in Saudi Arabia. As a truly international professional, he is passionate about researching trends on experience design, staging design, event technology and visitor engagement.