Preview the TMRE Agenda

1. New Research Methods: Discover the skills, methods and tools being used by today's insights leaders to do market research faster, smarter, and more effectively. 

Featured Panel: Beyond the Data: Harnessing Human Intuition for Deeper Insights  

2. Human-Powered Insights: This track will highlight the importance of human intuition in market research as well as emphasize behavioral insights and the decision-making process when looking beyond the numbers. 

Featured Panel: Beyond the Data: Harnessing Human Intuition for Deeper Insights  

3. The Backstage Boardroom: This content will be tailored to senior insights and analytics leaders who are seeking an open forum to discuss overcoming business and leadership challenges. This track will also focus on strategies for leading through disruption and change.

* This is an invite-only track for senior client-side executives. If you wish to learn more, please contact Katie Flash, conference director, at katie.flash@informa.com.

4. The Future of Insights: Sessions here will reframe how you think about market research, cover next-gen technology, and set you up for success with new best practices for thriving in the next era of insights. 

5. Insights-Driven Strategy & Impact: Explore ways to connect insights to business strategy and hear impact success stories from becoming a strategic business partner.

Featured Panel: Guiding Data to Decisions: Insights That Drive Impact

6. Aligning Analytics & Insights: Stop working in siloes. Discover what's possible when analytics and insights collaborate to drive smarter business decisions. Decision Science and other next-gen tech that are pushing business decision-making forward will also be covered.

Featured Panel: From Numbers to Narrative: Bridging the Gap Between Analytics & Insights 

7. From Numbers to Narrative: Effectively bridging the gap between insights and analytics is only half the challenge – successfully communicating the story behind the numbers is the other. This track explores data storytelling techniques and strategies to clearly communicate insights and drive stakeholder buy-in.

8. Emerging Consumer Trends: This track will cover shifts in consumer behavior, expectations, and preferences to act more quickly on what your consumers want in the near term. 

Featured Panel: The Consumerism of Healthcare:  And What Market Research Should Learn from CPG 

Featured Panel: Decoding Emerging Consumer Behaviors and Preferences   

9. Foresight & Future Planning: Sessions here will look beyond current trends to analyze and anticipate future products, brands and services. How to strategize and align with long-term business goals will also be covered. 

Featured Panel: Strategies for Future-Ready Insights   

10. TMRE Unscripted: Break away from the norm and join us at TMRE’s Expo Hall stage for “untraditional” session formats such as Think Tanks and Ask Me Anythings. Sessions here are designed to be highly interactive to foster discussion and engagement among attendees.