Angela KesselmanSr Manager, Brand Research & Insights at IndeedSpeaker
Profile
Angela Kesselman leads Brand Research & Insights at Indeed, where she sets the marketing research agenda for the world's largest job platform. In this role, she draws insights that drive Brand Marketing objectives for Indeed's two-sided marketplace of job seekers and employers, while spearheading her team's initiative to adopt, embed, and scale AI across the research function.
Angela's career in insights began in account planning at Mullen Lowe before spending a decade at C Space, where she directed research and strategy for clients including Citibank, Merck, and L'Oreal. Her work spanned brand positioning, product innovation, creative strategy, and customer experience design across many industries. She has since held leadership roles in client partnerships and strategy consulting, working with brands from the likes of Spotify and LEGO to early-stage startups.
Agenda Sessions
Rethinking Focus Groups – How Indeed is Using Outset AI-Moderated Interviews
, 4:30pmView Session