The team at Front End of Innovation has recently put together the free webinar Top Quartile Practices in the Front End which will take place on Wednesday, November 19th from 11:00 AM ' 12:00 PM EST. Peter Koen, an Associate Professor at Stevens Institute of Technology, will be presenting on various methods and tools used in the Front End that increase value and profitability in the new product development channels. Mention priority code M2150W1BLOG when you register. Here's a brief description of the webinar:
What are the best practices, methods and tools used in the Front End which will consistently increase the value, amount and success probability of high profit concepts entering the new product development funnel? (The front end is that part of the innovation process which precedes formal development ' typically prior to gate 3 in the traditional Stage Gate process.) Working with Cabot, Dow Corning, Ethicon, ExxonMobil, International Flavors and Fragrances, Johnson & Johnson, Rohm and Haas, Valvoline and WelchAllyn under a project funded through the National Science Foundation, under the auspices of the Industrial Research Institute, a large cross-sectional survey of medium to large companies was done in order to determine best practices in the front end. The results of this landmark study, which will be discussed in this web seminar, bring together practices from over 205 companies in order to provide clear statistical justification (i.e. evidenced based methodology) for 'best' practices.
Make sure not to miss Peter Coen's session Why do Incumbents Fail at Implementing Breakthroughs at the Front End of Innovation Europe at Fairmont Monte Carlo in Monaco from January 26-28, 2009. Register for the free webinar here.