Informa helps businesses and professionals in hundreds of ways.

Our international portfolio of live events, world-leading research publications, and innovative digital services provide specialists with the knowledge and connections they need to thrive.

Connect Marketplace
24-26 August, 2026
Tampa Convention CenterTampa Bay, FL

Taylor Smith
Founder and CEO at Tescar Creative
Speaker

Profile

Taylor Smith is the Founder and CEO of Tescar Creative, a boutique event production and design agency specializing in elevated, immersive experiences and experiential marketing. Based in Los Angeles, Taylor brings a creative, production-focused perspective to the events industry, with experience producing large-scale brand activations, celebrity events, private parties, and cultural experiences.

Before founding Tescar Creative in 2025, Taylor built her career in event production with companies including Best Events Los Angeles and Unwell, where she worked on high-profile experiences and large-scale productions. Her work has included events for brands and clients such as I.AM.GIA, Complex, QVC, Kathy Hilton, and Unwell.\

Through Tescar Creative, Taylor combines event production, creative direction, design, and artistic storytelling to create experiences that are both visually impactful and deeply connected to a brand’s identity. She is passionate about pushing the events industry forward and encouraging creatives to embrace their individual perspectives and unique design styles.

Agenda Sessions

  • The New Rules of Experiential

    12:40pm
  • Experiential Unlocked

    1:30pm