Matt Riezman

Partner at NexChapter

Speaker

Matt Riezman is a Partner at NexChapter, where he works with retailers, brands, and technology companies in the C-Store ecosystem to architect transformative growth strategies. With over 15 years of experience spanning retail, consumer packaged goods, and consulting, Matt brings deep expertise in digital transformation, brand building, and customer engagement.

Matt previously led marketing at Kum & Go where he orchestrated a comprehensive marketing transformation that included developing a new brand identity, reimagining the &Rewards loyalty program, and launching multiple award-winning campaigns that drove significant growth in foot traffic and sales. Prior to Kum & Go, Matt held brand management positions at Kraft Heinz, where he developed growth strategies for iconic brands including Oscar Mayer and Lunchables. His earlier career included consulting roles at AlixPartners and Deloitte.