Jurgen Vandenbroucke

Director at everyoneINVESTED

Speaker

Jurgen Vandenbroucke, PhD, is Managing Director of everyoneINVESTED, the WealthTech spin-off of KBC Group and a recognized WealthTech100 company. With a career spanning over two decades in financial services, Jurgen combines deep expertise in financial engineering, behavioral finance, and digital innovation to transform how people invest.

Since the launch in 2020, everyoneINVESTED empowers financial institutions worldwide to boost digital investment engagement through tools grounded in behavioral science, regulatory compliance, and user-centric design. These solutions have a proven track record of easing investor onboarding and increasing investor retention. An advocate for financial inclusion, Jurgen’s mission is clear: to make investing easy, personal, valuable and reliable.

Jurgen holds a PhD in Applied Economics and regularly speaks on topics such as digital wealth management, future-proof risk profiling and the importance of data. His thought leadership is widely published in academic and industry journals. Jurgen continues to share his knowledge as a lecturer in financial engineering and behavioral finance at University of Antwerp and KU Leuven.

At Finovate 2026, Jurgen will delve into how data drives hyper-personalization and share practical insights on creating impactful datasets through digital engagement.