Zara Ransley

Co-CEO & Co-Founder at MyPocketSkill

Speaker

Zara is a cofounder of an award-winning evidence-based GenZA platform, MyPocketSkill, which helps young people to Earn, Save, Invest and Learn about Money with the help of behavioural science.

MyPocketSkill also helps financial services to engage better with that demographic. Pokit AI, which is MyPocketSkill adaptive, personalised financial education API enables customers to become more financially capable. Data shows that young people who use MyPocketSkill have been proven more likely (40%) to open savings accounts and have 3x amount of funds.