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May 18-20, 2022
Hilton San Francisco Union SquareSan Francisco, CA

May 18-20, 2022
Hilton San Francisco Union Square,
San Francisco, CA

Apply to demo at FinovateSpring

Are you a fintech, tech, or bank with a new innovation? Apply now to demo next spring. New startups to established industry leaders welcome.

Only at Finovate

Demoing companies are at the center of Finovate events, with two days spotlighting 50+ new technologies. And these aren't just short-handed pitches; they're real product demos.

As financial services expand, so does the featured technology. Demo lineups are curated for diversity, to offer something for everyone. 

Past demos have included technology focused on security, identity, investment, wealthtech, lending, compliance, regtech, insurtech, open banking, digital and mobile banking, payments, and more.

If you're working on something new, apply now.

Matthew Bellows

CEO & Co-Founder

Finovate is the single most important showcase for fintech innovation in the US. There's no more engaged group of executives in the audience, and the team goes above and beyond to get their speakers ready to demo. Great value and highly recommended.

Demo Package

Finovate is committed to providing demoing companies with the best demo and event experience to drive measurable ROI.

  • 7 minute demo on the main stage during the general session (single track) 
  • Physical demo stand in the exhibition hall on the day of your demo (includes monitor, internet and power)
  • Two passes for your speakers to the event
  • 60% discounted passes for your contacts and colleagues
  • 20% discounted passes for your followers
  • 30-minute one-on-one coaching for demo skills and format with Greg Palmer
  • 10-minute demo rehearsal at the venue on the day before the event
  • Chance to win the coveted Best of Show award

Demo Pricing

If your company is selected to demo, the demo fee depends on your business category. Please apply as soon as possible -- not only will there be more time to market your selection, but demo slots will also fill up. 

Business Category:

  • A: Less than $3M in total funding
  • B: $3M+ to $7M in total funding
  • C: $7M+ to  $25M in total funding
  • D: More than $25M in total funding
  • E: Any company that is publicly listed on any stock exchange

Very early-bird application: apply before or on January 14, 2022

  • Business Category A: $3,995 USD
  • Business Category B: $4,995 USD
  • Business Category C: $7,995 USD 
  • Business Category D: $12,995 USD 
  • Business Category E: $17,995 USD 

Early-bird application: apply before or on February 11, 2022

  • Business Category A: $4,995 USD
  • Business Category B: $5,995 USD
  • Business Category C: $8,995 USD 
  • Business Category D: $13,995 USD 
  • Business Category E: $18,995 USD 

Regular application: apply on or after March 11, 2022

  • Business Category A: $5,995 USD
  • Business Category B: $6,995 USD
  • Business Category C: $9,995 USD 
  • Business Category D: $14,995 USD 
  • Business Category E: $19,995 USD 

Why Finovate?

Finovate's successful events are built on four core principles:


The focus of Finovate events. Demos are shown on the main stage in the general session -- not in a track or the exhibition area like at other events. And lineups are curated for diversity and selectivity. Because of this, demoers have the attention of hundreds of senior fintech decision-makers at the event.


Only demos. No shorthand pitches, no slides, and no videos allowed. A live demo is the best way to show your potential buyers, partners and investors how your tech can benefit them.


Finovate builds the demo lineup from hundreds of inquiries across the full breadth of new financial services technology. Lineups are curated for diversity, to offer something for everyone in the audience, something that they need to see.


A powerful platform to find customers, network with peers, raise funding and discover partners. This includes exposure to hundreds of senior fintech leaders during the event and to 100,000s of fintech professionals via pre-event marketing. Add to that, lifetime coverage of company news, awards and wins by Finovate analysts to our robust community.

Selection Criteria

Finovate conferences are open to startup, established and public companies with new financial services technology. This results in a highly competitive selection process. Hundreds of inquiries and applications are reviewed when selecting the demo lineup.  

While you may be contacted for more information, most companies are chosen based solely on their application. Please ensure the application is filled out as completely as possible with the below criteria in mind. 


Is the technology new or with material developments? Do you have a substantial announcement about expanding your technology's reach?


Is the approach original and innovative? How big of a technological/logical leap does it make?


What is the potential to make an impact? Disrupt the market?

Wow Factor

Does it make us sit up and take notice?


What other applications are in the same space? Different is good.

Entry Date

Selections are made on a rolling basis -- the earlier you apply, the more likely to be selected. If we're seeing clusters of similar solutions, application date may be the tiebreaker.

Matthew Pearch

Commercial Director


A real return on investment with many excellent contacts who turned into very solid leads.

Best of Show

At every Finovate conference, the audience chooses the companies that win "Best of Show" -- a handful of companies who made an outstanding impression with their demo.

Winners from FinovateSpring 2021 included Dreams, Glia, and Signal Intent.

Learn more about the winners!