Articles & Video
The Future of Speakers Bureau: How Do We Evolve From Here?
In 2020, the pivot to virtual speaker programs was swift and immediate. Many companies evaluated and implemented virtual solutions to train speakers and deliver virtual events for launch brands, expanded indications, and promotion. The fundamental idea at the start of the pandemic was that this was a short-term solution. Results from a 2021 Informa Connect survey administered to pharmaceutical industry professionals responsible for managing Speakers Bureau suggest otherwise.
Whitepaper - The Evolution of Peer-to-Peer Engagement: Trends, Implications & Strategies
This whitepaper from eNOVA covers trends, implications and strategies for the evolution of peer-to-peer engagement.
eBook: Emerging Best Practices for Digital Events
Marketers, speaker bureau operations, and commercial business professionals have had to re-imagine best practices for engaging with HCPs in virtual settings. Veeva’s customers are finding new ways to connect with HCPs through events. In this ebook, they share what’s working and what’s not for virtual events based on learnings from top life sciences organizations.