Day 2 – Tuesday, 12 November 2024 - AT (Arabian Time, GMT+03:00)
Day 2 – Tuesday, 12 November 2024 - AT (Arabian Time, GMT+03:00)
- Mobility strategy adheres to early stage of master planning task
- How does it impact the mobility and commuting of people within cities?
This presentation will explore how marketing and awareness campaigns can revolutionize road safety in Saudi Arabia. The session will delve into the specific challenges faced by Saudi drivers and pedestrians, then brainstorm targeted marketing strategies to address them. It will also highlight the importance of crafting culturally relevant and emotionally impactful messages for different audiences. To maximize reach, there will be discussion on the effectiveness of a multi-channel approach using social media, educational programs, and community outreach. Finally, the session will also analyse how to measure the success of these campaigns by tracking engagement, behaviour changes, and accident statistics.
This session will explore:
- Local success stories: Examining how companies within the Kingdom have achieved significant production capacity increases across different value chain segments (technology, vehicles, etc.).
- Strategies for local content: Discussing practical methods for businesses to comply with local content requirements while strengthening domestic production capabilities
- How roadways can adapt and evolve alongside the development of automated vehicles, ensuring safety, and efficiency for all travellers?
- Safety, efficiency, and sustainability through advanced technology
- How technology can optimize urban traffic flow?
- A key to unlocking a future-proof transportation network for Saudi Arabia
The session will highlight the exciting world of intermobility in Saudi Arabia's transport sector. It will explore how project management practices can be adapted to seamlessly integrate different modes of transportation, creating a more user-friendly and efficient network. This will also highlight key strategies like establishing a unified ticketing system, utilizing a central data platform, and fostering collaboration through cross-functional teams. By aligning these efforts with Saudi Arabia's Vision 2030, the session aims to unlock a future of sustainable and interconnected transportation for the Kingdom.
- How to tailor the development and introduction of EV and smart mobility solutions to meet the specific needs and preferences of the Saudi Arabian market, considering factors like climate, infrastructure gaps, and consumer behaviour?
- What kind of partnerships between government, academia, and international EV companies can be established to create a testing hub in Saudi Arabia that fosters innovation and attracts investment?
- What strategies can be implemented to both incentivise new EV and smart mobility companies while ensuring the long-term economic initiative?
- While charging infrastructure is crucial, what other aspects of smart mobility infrastructure need to be considered for a successful EV ecosystem in Saudi Arabia (e.g., data management, traffic management systems)?
This presentation will explore the highly anticipated Riyadh Metro. It will begin with an overview of its opening timeline, expected in late 2024. Following that, it will delve into strategies to maximize your metro experience, including trip planning with the app and map, ticketing options, etiquette tips, and potential connections with feeder buses. By the end, you will be equipped to navigate Riyadh efficiently using this innovative public transport system.
- Considering the country’s Vision 2030 goals, what specific technological advancements and policy changes are needed to achieve a significant reduction in carbon emissions? How can we ensure these advancements are implemented equitably and sustainably?
- Can you provide specific examples of innovative projects that exemplify this approach?
- A well-integrated transportation system is crucial for a thriving economy. How can the country effectively integrate various transportation modes - roads, railways, public transport - to create a seamless and user-friendly experience for both citizens and businesses?
- While hydrogen and electric vehicles are gaining traction, there are concerns about their accessibility and the infrastructure needed to support them. How can Saudi Arabia address these concerns and ensure a smooth transition towards a more sustainable transportation future for all citizens?