This site is part of the Informa Connect Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

TMRE: The Market Research Event
October 28-30, 2025
The Paris HotelLas Vegas

David Terebessy
Head of Americas Consumer Insights, AI and Digital Transformation at Nissan North America
Speaker

Profile

David is a leader in digital transformation, consumer insights, and marketing at Nissan. He previously led global marketing science and brand strategy in Tokyo. Now, as Head of Americas Consumer Insights, AI, and Digital Transformation, he oversees the function driving digital transformation in planning and marketing research. David excels in using customer insights and data analytics for strategic business plans and new product initiatives. He is a board member for the Masters of Market Research program at Michigan State University and holds an MBA from the University of Chicago Booth School of Business and a BS in Supply Chain Management from The Pennsylvania State University.

Agenda Sessions

  • Digital Transformation in Automotive Market Research

    11:00am