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TMRE: The Market Research Event
October 28-30, 2025
The Paris HotelLas Vegas

Priti Mehra
Former Head of Brand and Reputation Insights at Google
Speaker

Profile

Formerly Head of Brand & Reputation Insights at Google, Priti Mehra led a global team across 40+ markets, building systems that helped teams navigate both high-stakes moments and long-term change. She is now the founder of The Cobalt Curve, a consultancy helping organizations reframe strategy and assess insights readiness in the age of AI. With 20+ years of experience across APAC, EMEA, and the US, Priti advises startups, guest lectures at Santa Clara University, and serves on Wisory’s advisory panel. Her work spans building global systems, guiding talent transformation, and shaping how brands respond to shifts in trust, technology, and consumer behavior.

Agenda Sessions

  • Search vs. Social vs. AI: Decoding the New Dynamics of Consumer Discovery with Knit’s AI-Powered Insights

    11:35am