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FinovateFall
September 8-10, 2025
The Marriott Marquis Times SquareNew York

Laura Sweet
VP of Marketing at Riva International
Speaker

Profile

Laura Sweet is Vice President of Marketing at Riva International, a global leader in enterprise revenue intelligence and CRM data automation, serving hundreds of financial services organizations worldwide, including eight of North America’s top ten banks.

A former B2C marketer turned B2B SaaS leader, she has led high-performing global teams across industries from finance and eCommerce to ESG and life sciences, including over seven years with one of Canada’s Big Five banks. Laura also mentors female-founded start-ups through the national SheBoot program and holds a Bachelor of Commerce in International Business from Carleton University.

Agenda Sessions

  • How can we all make sure we are moving the gender diversity needle?

    10:20am