2026 Future of Beverage Bevvy Awards

Award Title: Brew Master

Celebrating an outstanding coffee and/or tea program that goes beyond the basics, featuring premium selections, expert preparation, and thoughtful presentation.

Award Title: Cool Sips

Honors the restaurant with the most outstanding non-alcoholic beverage menu, highlighting creativity, variety, and excellence in enhancing the dining experience.

Award Title: Bevvies with Benefits

Celebrates the restaurant with the most innovative and impactful functional beverage offering, designed to deliver health benefits, wellness, and exceptional taste.

Award Title: The Buzz Builder

Recognizes the restaurant operator with the most exceptional bar beverage, showcasing creativity, quality, and a diverse selection of beverages that elevate the guest experience.

Award Title: The Power Partnership

Two industry powerhouses, one winning formula. This award honors a restaurant operator that joined forces to drive traffic, boost check average and create a dining experience that keeps customers coming back. From exclusive products to co-branded limited time offer promotions, this partnership proves that together is better.

Honoring a restaurant operator who sets the pace for beverage innovation, introducing groundbreaking drinks and programs that become tomorrow's industry standards. This award celebrates a leader with the courage and creativity to launch trend-defining beverage concepts that reshape customer expectations.

Award Title: The Buzz Builder

This award celebrates the retailer that sees adult beverage flying off c-store shelves faster than you can say "last call." Whether it's ready-to-drink cocktails, craft seltzers, THC beverages or beer, this winner knows convenience shoppers want grown-up refreshment on the go—and serve it up every time.

Award Title: The Cold Case Closer

When your cooler door becomes a billboard, you're doing it right. This award recognizes the brand that turned cold vault real estate into a sales machine with packaging, placement and promotions that stop convenience shoppers in their tracks. Eye-catching design meets impulse-buy perfection.

Award Title: The Power Partnership

Two industry powerhouses, one winning formula. This award honors the CPG brand and convenience retailer that joined forces to drive traffic, boost basket size and create a shopping experience that keeps customers coming back. From exclusive products to co-branded promotions, this partnership proves that together is better.

Award Title: Mix Master

Celebrating convenience retailers who excel at providing self-serve cold beverage stations and Coffee Bars with impressive variety and customization capabilities that turn every customer into their own mixologist. This award recognizes stores offering exceptional dispensed programs with multiple beverage bases, flavor options, add-ins, and personalization features. (this category will have 1 winner for Hot Beverage and 1 winner for Cold Beverage).

Honoring a convenience retailer who sets the pace for beverage innovation, introducing groundbreaking drinks and programs that will become tomorrow's industry standards. This award celebrates a leader with the courage and creativity to launch trend-defining beverage concepts that reshape customer expectations.