Day 3 - The Media Insights Unconference 2026Thursday, 29 January 2026 - US/Eastern

Start your morning with coffee, conversation, and connection. These interactive discussions are designed for participation, not just listening. Choose a table focused on the topic that interests you most and join fellow attendees for a lively, small-group exchange of ideas, insights, and challenges.

By 2050 nearly one-third of Americans will identify as Hispanic, but the cultural tipping point is already here—from music charts to marketing playbooks. We’ll show how a digitally-native, values-driven cohort is rewriting content formats, brand purpose, and cultural connection.

Back by popular demand, the Case Study Competition returns to showcase the most innovative work in media insights. The audience will have the opportunity to judge and vote for the Best Case Study.

Discover how the B2B Institute transforms complex marketing concepts into attention-grabbing mental models. Vita Molis will share a sneak peek of the 2026 B2B marketing principles and show you how to create mental models that make your insights memorable. Learn practical strategies to capture attention, drive memory, and shape compelling storytelling.