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Middle East Event Show

Exhibition & Seminars: 17 & 18 June 2025
Sheikh Maktoum Hall, DWTC, Dubai
Awards: 19 June 2025
Madinat Arena, Madinat Jumeirah, Dubai

Media Partner

Profile

NPI has been specialising in the production of media for the meetings and wider tourism industry for the last 19 years. Before that, its proprietors were the official publishers for the Birmingham Convention and Visitors Bureau in the United Kingdom. The current portfolio includes annual Meet Guides for Dubai, Abu Dhabi, Bahrain, Oman, Qatar and Saudi Arabia; while previous guides also include Egypt, Lebanon, South Asia and India. Each is provided with the sponsorship of the destination's tourism organisation with editorial and distribution decided in conjunction with each partner.

NPI also independently produces MeetMe (Meet Middle East) magazine, distributed to a similar audience to the guides in order to provide a regular communication to meeting, incentive and event planners throughout the year. This is further supported by monthly newsletters; solus mailings; and the dedicated website, meetmiddleeast.com.

The events industry is a key component of the MICE market in the region and to support this, NPI publishes SourceMe. This is a one-stop reference to all key event suppliers in the region, spanning everything from staging, AV and printers to entertainers and venues. As a strategic partner for Reed Travel Exhibitions (RTE), the company provides a turnkey publishing solution for both the annual Show Catalogue and Show Dailies at Arabian Travel Market. NPI is present at various RTE events throughout the year where Meet Guides and Meetme are made available for attendees.

Further international reach is provided by NPI's status as exclusive regional media partner of the International Meetings Review platform that reaches over 300,000 planners worldwide. The content and exposure generated by our cross-plat.form approach is unrivalled and highly attractive to destinations and venues.that are keen to establish themselves on the map for global meetings and events.

NPI is also a B2C publisher and produces the Concierge portfolio of magazines distributed In-room at more than 150 hotels in the United Arab Emirates with editions in English, Arabic, Mandarin and Russian. These titles are complemented by the lifestyle platform myconcierge.com.

A key aspect of our production capability is Arabic and in particular we are well versed in the correct language specific terminology used for the meetings industry having produced meetsaudiarabia for the last five years, Ratana Magazine and Concierge Arabic among other titles.

Destination reports for other countries (supported by tourism boards) have included various Mediterranean, European, Middle Eastern and Asian destinations.