Guernsey Finance is an industry and government initiative promoting Guernsey's finance sector internationally, under the brand WE ARE GUERNSEY.
The agency conducts marketing and business development on behalf of its members, with representatives also employed in our key markets globally, including London, Hong Kong, the US and South Africa.

A leading specialist centre for servicing alternative assets such as private equity, infrastructure and alternative debt, we believe Guernsey is better connected than its competitors. Our service providers have experienced the cycle of a private equity fund many times and can meet the unique challenges faced during each stage.
Guernsey provides a flexible and responsive legal, regulatory and business environment and offers proven, smarter and faster regulatory products for specialist fund managers and sophisticated investors.

More than £120 billion of regulated private equity funds are domiciled in Guernsey.