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TMRE: The Market Research Event
December 3-5, 2024
Loews Sapphire Falls ResortOrlando
December 3-5, 2024
Loews Sapphire Falls Resort,
Orlando

FOUR CONTENT EXPERIENCE ROOMS

YOUR PLAYGROUND TO LEARN & BE INSPIRED

Experiences include:

CONSUMERS DECODED

HUMAN UNDERSTANDING & BRAND RELEVANCE

Consumers are navigating another unpredictable year and to stay relevant brands need to have a deep understanding of shifts in consumer attitudes, motivations and behaviors. These sessions showcase the best tools, methods for understanding consumers and how to activate insights to compete at the speed of culture.

FUTURE WORLD

ANTICIPATE & PREDICT

Future proof your brands and organization by predicting the future before it arrives. Hear real world stories of creative, sophisticated and sometimes scrappy foresight leaders who are igniting innovation through a deep understanding of consumer behavior

MISSION: INNOVATE INSIGHTS

BETTER, FASTER, STRONGER INSIGHTS

The traditional tool kit is no longer adequate to meet marketplace needs. Exploit the latest advancements in technology and get more from your human capital to deliver better, more impactful insights than ever before. This breakout features the latest tools, technologies and hacks to getting more with less.

COLLAB LAB

INSIGHTS, ANALYTICS & POWER PARTNERING

These sessions will help you drive competitive advantage. Hear how insights teams are uniting with analytics to deliver better, stronger insights, how to build internal allies, gain a seat at the table even when remote and best-in-class real world success stories between researchers and their partners.

A WIDE-VARIETY OF FORMATS STRETCH YOUR MIND MUSCLES

TMRE BUSINESS CASE

Not your typical case studies. Experience outlier cases, local knowledge and high profile cases. These focus on practicality, the decisions, lessons and roadblocks along the way.

TMRE TREND LENS

Up-to-the-minute stories of the biggest trends to impact consumer behavior, industries and your business.

TMRE TRUST CIRCLES

Unrecorded, unpublished, unscripted conversations on failures, opportunities and the human side of leading and managing during these times. Small group roundtable discussions limited in size to facilitate candid conversations on hot button issues.

TMRE MASTERCLASS

Thought-leaders facilitate interactive explorations on solving mission-critical issues.

TMRE STRATEGY ACCELERATORS

Not your typical panel discussion. These conversations focus on bringing in multiple points of view on the same issue so you can learn from a number of different approaches to be well-informed on how to best lead forward.

TMRE DISRUPTOR SPOTLIGHT

Short 15 minute spotlights featuring new and emerging technologies and jedi moves for advancing insights professionals.