Alex Millet

CEO at Brandtrust

Speaker

Business challenges are human challenges, and humans are complicated. Brandtrust is an insights and strategy consultancy that uses research methodologies grounded in the applied social and behavioral sciences to inspire strategies that drive growth and unlock brand value for clients. As CEO, Alex leads a team of fantastic humans (who happen to be employees) in their efforts to help other fantastic humans (who happen to be clients) as they seek to better understand and serve the needs of yet more humans (who happen to be customers).

First as Managing Director and since being named CEO in 2024, Alex has played a pivotal role in evolving Brandtrust’s approach to uncovering and leveraging the power of Human Truth on behalf of clients. Under his leadership, Brandtrust has continued to build its reputation as a trusted partner to some of the world’s most recognized and respected brands. Alex attended the University of Pennsylvania, and outside of work he is an avid sailor, devoted dad, and adequate husband.