Christine Cottrell

EVP, Strategy & Insights at Material

Speaker

Christine is an Executive Vice President driving growth for integrating Material’s Strategy & Insights and Marketing Services practices. A seasoned expert in consumer behavior with a focus on media, financial services and retail trends, Christine takes pride in bringing a unique perspective to the challenges and best practices inherent to building brands. She is passionate about helping companies bring their consumers into focus with an actionable, story-driven and straightforward approach. Prior to joining Material, Christine started her insights career at Kate Spade and Juicy Couture where she developed positioning, targeting and growth strategies.