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TMRE: The Market Research Event
October 5-7, 2026
The Colorado Convention CenterDenver
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Diana Palacios
Sr Manager Consumer Insights at Mattel, Inc.
Speaker

Profile

Diana Palacios is a Senior Manager of Global Consumer Insights at Mattel, leading consumer research for the fashion doll portfolio, including Barbie and Monster High. Passionate about understanding the role of toys and play at every stage of life, she translates qualitative and quantitative research into actionable insights that drive brand strategy, product design, marketing, and strategic initiatives—helping to shape the future of play!

Agenda Sessions

  • Unlocking the Power of Play: Insights from Mattel’s Global Study*

    , 11:00am
    View Session

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