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TMRE
November 14-16, 2022
JW Marriott San Antonio Hill CountrySan Antonio, TX

Gram Bowsher
Executive Vice President, Client Success & Analytics at NAILBITER

Profile

Gram Bowsher is an Executive Vice President, Client Success & Analytics at NAILBITER, the industry’s leader in quantitative Videometric research. Through the power of quantitative, behavioral video, Gram helps guide NAILBITER’s most strategic partners to better understand their consumers and shoppers at the moments that matter – in-store, online, and at-home.

With experience across nearly every CPG category including Food & Beverage, OTC, and Household Products, Gram is an expert in leveraging quantified observed behavior to inform category and brand strategy. From guiding new product launches to success, to uncovering key pillars of the Aisle of the Future, he is a trusted advisor to his clients and frequent consultant on their most strategic business questions.

Gram studied Learning & Organizational Change at Northwestern University’s School of Education & Social Policy with additional certification in Integrated Marketing Communications from the Medill School of Journalism.

Agenda Sessions

  • Understanding Omnichannel Shopping Behavior to Create a Seamless, Uncomplicated Experience

    9:30am

Speakers at this event