Halley Jhass

Director of Shopper Insights at Keurig Dr. Pepper

Speaker

Halley Jhass is the Department Lead of Shopper Insights at Keurig Dr Pepper, where she has spent eight years transforming complex shopper data into actionable strategies for retailers and distributors. Her Shopper Insights team has enabled sales-ready insights across all retail channels for hot and cold beverage categories through customized and data-driven stories. Halley spearheads the quarterly Shopper Pulse report, a thought leadership resource that connects macroeconomic trends with category-specific shopper behaviors, fostering engagement with the C-Suite and beyond. }

With 14 years of market research experience in both Consumer Packaged Goods and Agriculture at companies such as Nielsen, Mission Foods, and Kynetec (formerly Kleffmann Group), Halley is passionate about leveraging verified buyer data to drive credibility and growth across industries.