Jennifer Adams

SVP, Digital Hives and Online Communities at Big Village

Speaker

Jennifer Adams leads Big Village’s Digital Hives and Online Communities practice where she is responsible for all aspects of our product, services and technology and is involved in consulting and leading the team on all client projects. During her 20 years in the market research online community (MROC) space, she has touched every aspect of online research from engagement design to recruitment, member health and incentivization to creative learning agenda design, live FG/IDI and asynchronous qual facilitation, analysis and strategy- both in the US and internationally. A single mom of twin 5 year old boys, Jennifer also created and runs our syndicated MomLife panel of 2,000+ mothers recruited from our sister company Wild Sky Media's mommy blogs to participate in research for our clients. Prior to joining Big Village, Jennifer spent 10 years at C-Space, and established their presence in Europe and then in NYC. In her spare time, Jennifer does high intensity interval training, is an aspiring romance novelist and explores advances in managing autoimmune disease. Jennifer holds her Ed.M in Educational Technology and her AB in English Literature and Language, both from Harvard University.