Marissa Ivery-Rogers

Global Marketing Measurement Senior Manager at The Coca-Cola Company

Speaker

Marissa Ivery-Rogers is an accomplished marketing leader with 9+ years of experience in campaign measurement and consumer research. Currently, she serves as the Global Marketing Measurement Senior Manager at The Coca-Cola Company, where she develops and manages the campaign effectiveness tools for diverse international markets. Marissa earned her Master of Marketing with High Honors from Vanderbilt University’s Owen Graduate School of Management and graduated summa cum laude with a BA in Economics from Spelman College. She is skilled at transforming insights into actionable strategies and advancing marketing analytics in complex, global environments.