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TMRE: The Market Research Event
October 28-30, 2025
The Paris HotelLas Vegas

Mary Lois Smith
Senior Director, Market Research at Suzy
Speaker

Profile

With 14 years of experience in the market research industry, Mary Lois Smith is a seasoned expert in consumer insights, specializing in the Tech and Financial Services sectors. As the Senior Director of Research Design & Strategy at Suzy, Mary Lois combines her deep expertise with a forward-thinking approach, driving innovation in how consumer insights inform business decisions.

Passionate about AI development, she is dedicated to exploring how AI can transform both her professional projects and personal endeavors. Mary Lois is particularly focused on pushing the boundaries of AI's application in research and strategy while supporting Suzy’s efforts to enhance and expand its own AI capabilities. Her work embodies a commitment to staying ahead of the curve in an ever-evolving industry.

Agenda Sessions

  • How AI & Digital Transformation are Redefining Consumer Behavior

    11:45am